| Author |
Help determining what to charge for text ads
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|
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| I was recently contacted by someone who wants to place some text ads on my
site. They are asking how much it would be.
The problem is that I have no idea how to charge. This isn't a CPC or CPM
campaign, and I've never priced an ad which is essentially just a link.
Any advice on how to do this? Thanks...
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| Gerry White 2005-09-29, 6:27 pm |
|
"Jamie" <none@NOSPAM.com> wrote in message
news:lfU_e.1397$cF6.1162@newssvr30.news.prodigy.com...
>I was recently contacted by someone who wants to place some text ads on my
>site. They are asking how much it would be.
>
> The problem is that I have no idea how to charge. This isn't a CPC or CPM
> campaign, and I've never priced an ad which is essentially just a link.
>
> Any advice on how to do this? Thanks...
Usually they are doing this for the sake of google - it depends on the PR of
your site (for that subject) ... I mean if your no1 for laptops, and they
sell laptops, you can charge a STUPID amount ... However a normal site,
linking to another site - no idea ...
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| www.1-script.com 2005-09-29, 6:28 pm |
| Jamie wrote:
> I was recently contacted by someone who wants to place some text ads on
> my
> site. They are asking how much it would be.
> The problem is that I have no idea how to charge. This isn't a CPC or
> CPM
> campaign, and I've never priced an ad which is essentially just a link.
> Any advice on how to do this? Thanks...
What PR is your page? Or what PR is your homepage if they are asking for
site-wide links.
Armed with the PR figure go to eBay and open the Advanced Search page:
http://search.ebay.com/ws/search/Ad...h?sofindtype=13
Type in "PR5" or whatever yours is and select "Completed Listings Only"
hit "search" and enjoy tons of info about what different PR links have
been sold for recently.
--
Cheers,
Dmitri
http://www.1-script.com/download.php
Free Search Engine Scripts
-------------------------------------
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| |
|
| > What PR is your page?
I'd be interested to know that myself, because my site has nothing to do
with what they are selling. ;-)
> Armed with the PR figure go to eBay and open the Advanced Search page:
> http://search.ebay.com/ws/search/Ad...h?sofindtype=13
> Type in "PR5" or whatever yours is and select "Completed Listings Only"
> hit "search" and enjoy tons of info about what different PR links have
> been sold for recently.
Thanks...since I don't know I'll try a few different terms and see what kind
of results I get...
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| Matt Probert 2005-09-29, 6:28 pm |
| On Thu, 29 Sep 2005 16:03:29 GMT, "Jamie" <none@NOSPAM.com> wrote:
> I was recently contacted by someone who wants to place some text ads on my
> site. They are asking how much it would be.
>
> The problem is that I have no idea how to charge. This isn't a CPC or CPM
> campaign, and I've never priced an ad which is essentially just a link.
>
> Any advice on how to do this? Thanks...
>
>
Think of a price. Offer it. If they come straight back, it was too
low. If they don't come back, it was too high. If they come ba=ck and
negotiate it was about right.
Live and learn.
Or in short GUESS! <g>
Matt
--
You should be so lucky!
http://www.probertencyclopaedia.com
| |
| www.1-script.com 2005-09-29, 6:28 pm |
| Jamie wrote:
[color=darkred]
> I'd be interested to know that myself, because my site has nothing to
> do with what they are selling. ;-)
Well, that's easy. Just get yourself Google Toolbar (assuming you use
either IE or Firefox):
http://toolbar.google.com/
Then got to advanced options and enable the PR bar.
If their site has nothing to do with yours, then you have to be extra
careful 'cause there is a possibility some scam artists are doing this.
There are still be some benefits of having a link from a high-PR site even
though it's irrelevant, but if your site is PR4 or less, that's definitely
a scam 'cause those links, if irrelevant, don't cost anything. Yours must
be good, BTW, otherwise you wouldn't get the request, I'd think.
> Thanks...since I don't know I'll try a few different terms and see what
> kind of results I get...
It helps to know what your pages' PR is, so use the toolbar. Without
knowing your PR you can't really get into selling links...
--
Cheers,
Dmitri
http://www.1-script.com/download.php
Free Search Engine Scripts
-------------------------------------
--
##-----------------------------------------------##
Article posted with Web Developer's USENET Archive
http://www.1-script.com/forums
Web and RSS gateway to your favorite newsgroup -
alt.www.webmaster - 42354 messages and counting!
##-----------------------------------------------##
| |
|
| www.1-script.com wrote:
: Armed with the PR figure go to eBay and open the Advanced Search page:
: http://search.ebay.com/ws/search/Ad...h?sofindtype=13
: Type in "PR5" or whatever yours is and select "Completed Listings
: Only" hit "search" and enjoy tons of info about what different PR links
have
: been sold for recently.
Hmm that is very interesting.
| |
| Charles Sweeney 2005-09-29, 6:28 pm |
| Matt Probert wrote
> On Thu, 29 Sep 2005 16:03:29 GMT, "Jamie" <none@NOSPAM.com> wrote:
>
>
> Think of a price. Offer it. If they come straight back, it was too
> low. If they don't come back, it was too high. If they come ba=ck and
> negotiate it was about right.
>
> Live and learn.
>
> Or in short GUESS! <g>
Thank God for Matt!!!
Praise be upon him!!
Just when I thought all sense had left the place, Matt came along and
redeemed the situation! I must say, I have never read so much bull as I
have seen about this PR nonsense.
--
Charles Sweeney
http://CharlesSweeney.com
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| Charles Sweeney 2005-09-29, 6:28 pm |
| Jamie wrote
> I was recently contacted by someone who wants to place some text ads
> on my site. They are asking how much it would be.
>
> The problem is that I have no idea how to charge. This isn't a CPC or
> CPM campaign, and I've never priced an ad which is essentially just a
> link.
>
> Any advice on how to do this? Thanks...
Take Matt's.
You can simply charge for a time period if you don't want to get into
counting views and clicks, very wise if you ask me.
--
Charles Sweeney
http://CharlesSweeney.com
| |
|
|
"Jamie" <none@NOSPAM.com> wrote in message
news:lfU_e.1397$cF6.1162@newssvr30.news.prodigy.com...
>I was recently contacted by someone who wants to place some text ads on my
>site. They are asking how much it would be.
>
> The problem is that I have no idea how to charge. This isn't a CPC or CPM
> campaign, and I've never priced an ad which is essentially just a link.
>
> Any advice on how to do this? Thanks...
This one is interesting. It will give you a full report on the value of a
link from your page.
http://www.seomoz.org/tools/link-price-tool.php
I don't know how accurate it is
--
Jim Snape of Page-Zone Web Hosting
AKA The thread ender.
http://www.page-zone.com
| |
|
|
"Matt Probert" <comments@probertencyclopaedia.com> wrote in message
news:433c3dd2.15889477@news.ntlworld.com...
> On Thu, 29 Sep 2005 16:03:29 GMT, "Jamie" <none@NOSPAM.com> wrote:
>
>
> Think of a price. Offer it. If they come straight back, it was too
> low. If they don't come back, it was too high. If they come ba=ck and
> negotiate it was about right.
>
> Live and learn.
>
> Or in short GUESS! <g>
>
> Matt
Like they say:
You know its a good deal when both parties are dissatisfied.
--
Jim Snape of Page-Zone Web Hosting
AKA The thread ender.
http://www.page-zone.com
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| Charles Sweeney 2005-09-29, 10:28 pm |
| Jim wrote
>
> "Jamie" <none@NOSPAM.com> wrote in message
> news:lfU_e.1397$cF6.1162@newssvr30.news.prodigy.com...
>
> This one is interesting. It will give you a full report on the value
> of a link from your page.
> http://www.seomoz.org/tools/link-price-tool.php
> I don't know how accurate it is
No automated system can tell you how much to charge. There are so many
factors it can't know. The one you cited says it does not take
"traffic" into account. Naturally, it has no way of knowing what the
make-up, quantity and aspirations of your visitors is.
There are so many factors to be considered here, that frankly I can't be
bothered to begin listing them.
--
Charles Sweeney
http://CharlesSweeney.com
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|
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"Charles Sweeney" <me@charlessweeney.com> wrote in message
news:Xns96E134F651E6mecharlessweeneycom@130.133.1.4...
> Jim wrote
>
>
> No automated system can tell you how much to charge. There are so many
> factors it can't know. The one you cited says it does not take
> "traffic" into account. Naturally, it has no way of knowing what the
> make-up, quantity and aspirations of your visitors is.
>
> There are so many factors to be considered here, that frankly I can't be
> bothered to begin listing them.
True. AND the advice you get here is worth exactly the amount that you paid
for it.
--
Jim Snape of Page-Zone Web Hosting
AKA The thread ender.
http://www.page-zone.com
| |
| Charles Sweeney 2005-09-29, 10:28 pm |
| Jim wrote
> "Charles Sweeney" <me@charlessweeney.com> wrote in message
> news:Xns96E134F651E6mecharlessweeneycom@130.133.1.4...
>
> True. AND the advice you get here is worth exactly the amount that you
> paid for it.
It's good to have you back Jim, you've been giving out some pretty sound
advice today!
--
Charles Sweeney
http://CharlesSweeney.com
| |
|
|
"Charles Sweeney" <me@charlessweeney.com> wrote in message
news:Xns96E16F709F74mecharlessweeneycom@130.133.1.4...
> Jim wrote
>
>
> It's good to have you back Jim, you've been giving out some pretty sound
> advice today!
I'm just trying not to get in trouble. :-)
| |
| gbathgate 2005-09-30, 6:28 pm |
| Watch out. According to Search Engine Watch your site ranking goes
down if you link to things not related to your pages subject.
| |
| Charles Sweeney 2005-09-30, 6:28 pm |
| gbathgate wrote
> Watch out. According to Search Engine Watch your site ranking goes
> down if you link to things not related to your pages subject.
I imagine this would be of concern to someone who *relies* on search engine
traffic, rather than treating it as the free bonus that it is.
--
Charles Sweeney
http://CharlesSweeney.com
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